Programme

• Welcome & registration

  8.30-10.30

• Welcome & registration

  8.30-9.00

• Gilles Samyn - Management of Complexity

  9.00-9.45

  Complexity is not chaos...

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  Management of Complexity

  “Complexity is not chaos. Punctuation points are seen as threats by many although one can look at them as opportunities. Who’s got the mindset to deal with complexity?”

• Arnoldo Hax - The Delta Model

  9.45-10.30

  The Delta Model, the key to the castle of your customers...

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  Arnoldo Hax is MIT's Professor of Strategy. He also holds the chair of Management at MIT (Boston). Prof. A. Hax's model has been adopted by several companies: GM, Unilever,...He will explain the succes of his model,and how far it is applicable on Belgian companies. Who's got the strategic power?

• Coffee Break

  10.30-11.00

• Thierry Maillet & Fons Van Dyck

  11.00-12.00

  Thierry Maillet: "No saturated markets"

  Fons Van Dyck: "Belgian consuming trends"

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  Thierry Maillet: There are no satured markets. Only saturated minds. But where does our actual society create new opportunities for Consumer Goods and Retailers ? Who's got the power of the "new systems"

  Fons Van Dyck: How does the current economic crisis affects consumer behavior and what about its impact on tomorrow’s society at large ? What are key learnings for brands and for retailers in particular? Thriving on a crisis.

• Arnoldo Hax & Jacob Ronsholt

  12.00-12.30
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• Round table with top speakers

  12.30-13.00
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• Cocktail & lunch

  13.00-14.00